Private iOS beta For personal trainers & nutrition coaches
Know what your clients ate today.
Clients snap a photo of each meal and AI estimates the macros. They log workouts and weekly weigh-ins in the same app. You coach from one dashboard instead of screenshots, spreadsheets, and text threads.
Early access includes 2 active clients free. No card.
From their phone to your queue.
A client logs a meal in about ten seconds. You clear the whole queue over your morning coffee.
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Clients log as they go
They take a photo before they eat, log the workout after training, and step on the scale every Friday. It all happens in one app, so there are no food diaries or check-in forms for you to chase down.
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AI does the reading
Each meal photo becomes a calorie and macro estimate in seconds, checked against the USDA food database. Barcode and nutrition-label scans work too.
Estimates are coaching guidance rather than medical advice, and you approve every one.
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You review and respond
Meals wait in a swipe queue where you approve or flag each one. Every client's page shows their training and weight trend, and you can send a voice note when a number needs attention.
The whole picture of a client's week.
CoachPlate tracks meals, workouts, and weight together. When a client stalls, you can see why without asking them to remember.
Every meal, read for you.
Clients photograph the plate, or scan a barcode or nutrition label. AI turns it into a calorie and macro estimate grounded in the USDA food database and queues it for your approval. Nothing counts until you say so.
Every session, with effort attached.
Clients log the workout right after training: the type, the duration, an RPE effort score, and a gym photo for accountability. You can tell who trained, how hard they pushed, and who has gone quiet before the week gets away from you.
Every Friday, on a trend line.
One weigh-in a week, straight from the scale, photo included. CoachPlate plots the trend so you know whether the plan is working weeks before the client asks.
Your side of the app.
Clients use CoachPlate free while they're on your roster. You're the paying customer, so the coaching tools get the attention.
Swipe review queue
Pending meals stack into cards. Approve or flag each one with a swipe.
Voice client setup
Say a new client's plan out loud and the targets and meal schedule fill themselves in.
Automatic reminders
Pre-meal nudges and missed-log follow-ups go out without you sending a text.
Weekly voice notes
Record weekly feedback in your own voice instead of typing another check-in message.
Built for a real coach in Chesterfield.
CoachPlate started as a private tool for Bret Kliethermes, CSCS, who runs Strong Human Fitness in Chesterfield, MO with a roster of about 30 clients. Bret kept losing clients who weren't seeing results, and the reason was almost always what they ate when he wasn't around. He asked for a way to stay part of each client's day. This is that tool, opened up so other coaches can run their rosters on it.
“Clients would quit when the scale
didn't move, and the problem was the eating I never saw. Now I see
every meal the same day it happens. People stay on track, they stay
with me longer, and the results show it.”
— Bret Kliethermes, CSCS · Strong Human Fitness, Chesterfield, MO
Refer 10 trainers. Pay $0.
Every trainer you refer takes 10% off your monthly bill for as long as they stay subscribed. Stack ten and CoachPlate is free, even on the 30-client plan. The discount lands on your invoice automatically, and your credits start banking before you ever upgrade.
The math runs both directions: if a referred trainer stops subscribing, your discount steps back down 10%.
Get on the list.
CoachPlate is in private iOS beta and we onboard coaches a few at a time. Tell us where to reach you, and your first two active clients stay free for good.
You'll get one email when your invite is ready. Android is planned; iOS ships first.